Transforming B2B Sales: Universal Biocon Private Limited’s Shift to a Private Ecommerce Platform for 3.5x Profitability

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about Universal biocon

Universal Bio-Con Private Limited” are a well-known manufacturer and supplier of a high quality range of Bio Fertilizers, Micronutrient Mixtures, Plant Growth Promoters, Bio Fungicides, Bio Nematicides, Bio Insecticides, Herbal Insecticides, Bio Bactericides, Bio Pestisides and Humic Acid.

Operating in India and Supplier of high quality farming products all over world from 2002. Universal Biocon is one of the leading producer of organic farming products in India and Awarded as winner of India’s best MSME award

250
+

Saved from 250+ middle mans reducing product cost.

3.5
x

Increased the profitablity in overall cycle of marketing and sales

95
%

of the transactions are now digital, from rural and urban areas.

500
+

Products on sell directly from manufacturer to the customers

The Chalange

Following a period of rapid growth in their manufacturing capabilities, Universal Biocon Private Limited found themselves heavily focused on production, leaving little time to manage the complexities of marketing and selling their products. As a result, they sold their products to middlemen at significantly reduced rates. These intermediaries, in turn, marketed the products and sold them at much higher profits to dealers worldwide.

Universal Biocon’s rapid manufacturing expansion led to a lack of control over the pricing and distribution of their products. The company was keen to address the disparity between their production costs and the final selling prices. Additionally, Universal Biocon sought to streamline their sales process, increase profitability, and establish a direct connection with their end customers.

What did

Technolize do

Our shared vision for leveraging advanced technology and optimizing business processes made our collaboration with Universal Biocon Private Limited an ideal partnership. Since the inception of our project, we have focused on two key areas: developing a robust ecommerce platform and integrating seamless delivery solutions.

Ecommerce Platform Development
We developed a highly scalable ecommerce platform tailored to Universal Biocon’s unique requirements. This platform empowers them to manage their product listings, pricing, and customer interactions directly. The user-friendly interface and powerful backend capabilities ensure that the company can efficiently handle large volumes of orders and provide an exceptional shopping experience to their customers.

Delivery Integration
To enhance the efficiency of product distribution, we integrated the ecommerce platform with leading delivery partners. This integration enables Universal Biocon to serve product delivery to over 23,000 locations. Our solution ensures that the logistics process is streamlined, from order placement to final delivery, thereby reducing delays and improving customer satisfaction.

Through these initiatives, we have enabled Universal Biocon Private Limited to take control of their sales and distribution, resulting in higher profitability and a stronger connection with their end customers.


The Results

  • Saved from 250+ traders in between
  • Over 500+ products can now be sold directly to the customers
  • 100% compliant in process automation
  • >95% success rate of bot case completion
  • Automated Delivery Booking that too with 23,000 + locations in India

The technology that we use to support Kisanshopee

PHP
Laravel
HTML
React
Java
Rest API
Web Services
Analytics

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